ADWARY® Help Center

ADWARY® Help Center Click Fraud & ADWARY®

What Is Click Fraud & What Does ADWARY® Do?

Find out what ADWARY® does, how you can use it against click fraud and which steps are necessary to stop click fraud automatically.

Fundamentals of Click Fraud

What Is Click Fraud Actually?

How we define click fraud

Causes of Click Fraud

Why is there click fraud? Who has an interest? What is the motivation behind it?

How Click Fraud Works

What happens in detail? What are the methods of click fraud?

Consequences of Click Fraud

Why is click fraud a problem? To what extent? What are the consequences?

Am I Affected by Click Fraud?

Who is actually affected by click fraud and how can I determine whether I am affected?

How Does ADWARY® Work?

ADWARY® at a Glance

Functionality of ADWARY in the summary

Recording of Ad Clicks

How are the ad clicks recorded?

Rating of the Recorded Ad Clicks

Calculation of the probability of fraud: How does ADWARY determine whether an ad click is fraudulent?

Calculating Fraud Level of Ad Clicks

What click fraud levels does ADWARY assign to any ad click?

Learning Period or Hard vs. Soft Factors

What is the learning period and why does it exist? How long does the learning period last? Am I protected during the learning period?

Continuous Learning of Fraud Patterns

Artificial intelligence, machine learning and complex knowledge make it possible: ADWARY continuously learns how click fraud is committed.

Automatically Stop Click Fraud

How does ADWARY manage to stop detected click fraud immediately?

Reports

What reporting options are there? What can be taken from the reports? How do I create reports?

Claiming Refunds from Google

How can refunds be claimed from Google if click fraud has been detected? How does ADWARY help?